Archive for the ‘McClatchy’ Category

McClatchy ‘profit’ debatable; more job cuts hinted

Thursday, April 22nd, 2010

The McClatchy Company continues to be hampered by debt, with a reported loss in the latest quarter attributed “primarily to one-time charges for refinancing debt and restructuring,” according to the Sacramento Business Journal.

The publisher’s first quarter report on Thursday showed improvement, thanks to reduced expenses — obtained chiefly through layoffs, which may not be over  — and an advertising climate that isn’t as bad as it was.

But the bottom line was  “a net loss from continuing operations of $2 million, or 2 cents per share,” the Business Journal says. “In the same period last year, the company incurred a net loss from continuing operations of $37.7 million, or 45 cents per share.

“Without the charges, McClatchy earned $4.8 million, or 6 cents a share, for the quarter, compared to a loss of $22.9 million, or 28 cents a share, in first-quarter 2009.”

The Associated Press report, on the other hand, says “a one-time accounting gain related to newspapers that it sold a few years ago” allows McClatchy to claim a profit for the quarter. “[N]et income, including discontinued operations, came to $2.2 million, or 3 cents per share,” the AP says. It lost $37.5 million, or 45 cents per share, in the same period a year earlier, which included charges for severance.

Advertising revenue dropped 11.2 percent to $253 million, better than the 20.5 percent drop in the fourth quarter of 2009. In last year’s third quarter, ad revenue fell 28.1 percent.

Total revenue for the quarter was 8.2 percent less than a year ago, at $335.6 million compared to $365.6 million.

McClatchy’s stock fell following the report, perhaps, Benchmark Co. media analyst Edward Atorino told the AP, because “some investors may have been looking for more details about how McClatchy plans to cut costs, given that it expects further revenue declines.”

The company’s  costs, excluding severance payments, declined more than 21 percent in the first quarter, compared with the same period a year earlier, largely because of lower payroll and newsprint expense, the AP said. McClatchy has cut about a third of its work force since the middle of 2008.

“In a statement, McClatchy CEO Gary Pruitt said the company ‘will remain vigilant’ on costs but acknowledged that second-quarter expenses will not decline the way they did in the first,” the AP said. “During a conference call, Pruitt said the company would try to avoid further job cuts, but he didn’t rule them out.”

The debt restructuring involved extending  “approximately $1 billion in maturities from mid-2011 to mid-2013 and beyond, including the $875 million of senior secured notes due in 2017,” Pat Talamantes, McClatchy’s chief financial officer, said in the release.

McClatchy’s debt remains from its $4.5 billion purchase in 2006 of the much-larger Knight-Ridder newspaper chain.

McClatchy’s stock fell $0.75, or 10.98 percent, to close at $6.08 Thursday.

Gannett leads off 1Q reports with a hit

Friday, April 16th, 2010

Cost cutting and a not-as-bad advertising climate in the first quarter made Gannett Co. look good in its 1Q earnings report Friday, and the tide lifted not all but some boats.

“Gannett did not issue formal earnings guidance for the current quarter or the rest of the year, and CEO Craig Dubow declined to give specifics on how ad revenue is shaping up in April,” The Associated Press said. “But he told analysts on a conference call that the year was ‘off to a great start.’ He added: ‘The momentum that we had at the end of the year continued through the first quarter.’

“Gannett was the first major publisher to report earnings for the January-March period and could offer a preview of what will come next week from McClatchy Co., Lee Enterprises Inc. and The New York Times Co.”

After surging to a new 52-week high of $19.68 in early trading, Gannett shares retreated to $18.04 Friday afternoon, down $0.10 on the day. McClatchy rose $0.42 to $6.46, and Lee shares jumped $0.31 to $4.35. The New York Times was down $0.36 to $12.35.

Gannett, which owns USA Today and more than 80 other daily newspapers along with TV stations, said its net income jumped 51 percent despite a 4 percent decline in revenue. Last year it cut 1,400 jobs, or about 3 percent of its work force.

As for McClatchy, which reports April 22, “JP Morgan forecasts that ads will be off by 8.4 percent as circulation continues to grow,” says PaidContent.org. “While the circulation gains might not offset negativity on the ad front, cost-cuts should help margins jump to 25 percent from 1Q ’09’s 12 percent. Ebitda should rise 91 percent to $83 million.

“In general, McClatchy’s heavy presence in Florida and California means that its fortunes are directly tied to the economic winds in those two troubled states. Ultimately, that will add to the general industry-wide woes affecting the publisher.”

McClatchy planning to become hub for local sites

Thursday, April 8th, 2010

McClatchy newspapers are bringing other local Web sites and blogs onto their home sites in “blog networks,” starting at the Sacramento Bee and coming soon to the Charlotte Observer and Miami Herald.

“The Bee has been working on the concept for about a year,” says the Sacramento Business Journal. “Editors and multimedia managers collected and reviewed sites, ranking them based on quality of content and frequency of posts.”

The Bee’s effort is called “Sacramento Connect” and so far features about a dozen blogs.

“We see that that’s the direction that the Web is going and we really want to be a part of that,” Sean McMahon, The Bee’s digital product development manager, told the Business Journal. “We have a trusted position in the area, and we thought it was time to embrace all these independent voices and bring them in and try to promote them.”

The thinking is traffic to all the sites would improve, the Business Journal says.

“At least two other McClatchy Co. newspapers” — The Observer and The Herald — are developing similar networks, the report says.

In Raleigh, The News & Observer has made similar attempts to become a local portal.  Its Triangle.com includes a section called “Share” for local blogs and forums meant to be produced locally through the site.

McClatchy to roll out online marketing program

Tuesday, April 6th, 2010

The McClatchy Company said today it will sell the WebVisible online marketing program through each of its major newspapers by the end of the year.  Advertising sales for the program in March at the  papers already using it were roughly five times higher than the previous month, a news release says.

WebVisiblea program that has its detractors – is marketed as an online advertising manager for local businesses that buys advertising space across a variety of media. The company’s release says:  “WebVisible’s technology puts an advertiser’s ads where they’ll generate the most response from interested buyers for the least money.  Customer leads can come in any form – phone calls, e-mails, SMS text messages, form fills, printed driving directions or video views – and advertisers get full reporting so they know how the leads are coming in and from where.”

McClatchy has been selling the program in Kansas City, Mo.; Tacoma, Wash.; Fresno, Calif.; Anchorage, Alaska; and Charlotte, N.C. The next phase will include Boise, Idaho; Miami, Fla.; and Sacramento, Calif. By December, it is to be available at each of McClatchy’s 30 daily newspapers in 29 U.S. markets.

Analyst moderates outlook for McClatchy

Monday, March 29th, 2010

J.P. Morgan has given a thumbs-up to McClatchy’s refinanced debt and cost controls, and has moved its rating from “underweight” to “neutral,” according to Editor & Publisher.

The newspaper publisher “held an offering for $875 million in notes in order to refinance more than half a billion in bank debt and other outstanding notes. The move leaves McClatchy with $91 million in bank debt and notes that are due to mature in 2011,” the magazine explains.

Analysts said McClatchy has “proven to stand out ahead of its peers on cost reduction, giving a higher degree of confidence that it will be able to maintain profitability and cash flow despite ongoing revenue pressure expected in 2010.” The company’s chief means of cost reduction has been layoffs and buyouts, to the tune of eliminating about a third of its workforce.

Gannett, The New York Times Co. and E.W. Scripps are also rated “neutral,” E&P notes.

J.P. Morgan expects McClatchy to the see an advertising revenue decline of 11.5 percent in 2010 with total revenue estimated to be off 8.4 percent.

In another report, the analyst predicts newspaper industry advertising revenue will fall 8 percent in 2010 due to easing comparisons. “For the first time in many years, margins may actually improve in 2010 as revenue declines moderate and most companies benefit from a more significant decline in costs,” analysts wrote.

McClatchy’s stock performance ranks

Friday, March 19th, 2010

“McClatchy Company is the 3rd best-performing stock” among the top 10 best-performing media stocks year-to-date, says China Analyst, “a financial information Web site focused on U.S.-listed Chinese stocks.” “It has risen 43.22 percent since the beginning of this year. Its price percentage change is 875.00 percent for the last 52 weeks.”

Marvel Entertainment, Inc. and Live Nation Entertainment, Inc. are Nos. 1 and 2 on the list.  The E.W. Scripps Company is the next newspaper publisher on the list, coming in at No. 5.

McClatchy (MNI) was up $0.1 early Friday at $4.84. (Then, by the time our computer crashed, and we rebooted and reloaded this post, it was down $0.3.)

Future is later but still dim for McClatchy

Wednesday, February 24th, 2010

Financial analysts polled by Reuters are not optimistic about the McClatchy Company’s future despite the breathing room the newspaper publisher has made for itself by restructuring its debt through bond sales. One gives the company 18 months to two years to figure out how to make enough revenue online to sustain itself.

Things looked better in January when the company announced “encouraging fourth-quarter results,” Reuters says. Then the company put off its next major debt payment until 2013 by agreeing to higher interest rates.

“But McClatchy’s swaps have retraced all of January’s strengthening and are now 157 basis points wider than when its refinancing was announced, at about 1016 basis points as of Tuesday, according to data from Markit,” the Reuters report says.

“‘I think the market is smart enough to know that there are some fundamental issues here and what they’ve done is basically delayed the inevitable,’ said Shelly Lombard, analyst at independent research service Gimme Credit.”

“Despite the fact that McClatchy’s online revenues are growing rapidly, they are still a small portion of its overall business and are not expanding quickly enough to replace newspaper revenue, she said.

“On the positive side, Lombard said she does not expect McClatchy to run into problems for at least 18 months and probably two years, and investors can collect their coupons until then.”

G.D. Gearino, a former business editor at McClatchy’s News & Observer in Raleigh, provides a good explanation of  McClatchy’s bond swap on his blog. He also points out that deep in the financial statements we find that “the new bonds, unlike the previous ones, are backed by McClatchy’s assets. Bondholders will be on equal footing with the banks.  And one of those assets, of course, is The News & Observer.”

We saw the Reuters report mentioned on the Fitz & Jen blog at Editor & Publisher, where, in their daily market roundup, they point out that on Tuesday McClatchy “took the sector’s biggest hit percentage wise with its shares off 5.7 percent to $5.12. Reuters reported that credit default swaps for MNI indicate the market is nervous about the company.”

Miami Herald puts tip jar back under the counter

Monday, February 22nd, 2010

The Miami Herald announced over the weekend it was ending a program begun in December in which it asked readers to donate to the newspaper.

“After evaluating two months of response, we’ve decided to end the program,” Elissa Vanaver, a company vice president and assistant to the publisher, said in the newspaper’s report. She would not say how much money the effort had raised.

Shortly after initiating the program, in which credit card forms linked at the bottom of articles on MiamiHerald.com and ElNuevoHerald.com enabled donations,  Executive Editor Anders Gyllenhaal said it had “elicited an encouraging steam of gifts, ranging from $2 to $55.”

Vanaver said when the program was launched in December and again this past weekend that The Herald has no plans to charge for content online. The newspaper does charge $2.99 for mobile applications that deliver sports content, its report said.

McClatchy sticking to top-down approach

Thursday, February 11th, 2010

McClatchy Company is looking to the leadership that steered the newspaper publisher nearly into bankruptcy to figure out the way forward as part of a task force to “strengthen newsrooms, modernize how we work, make the most of resources and consider how we can work together more effectively,” a memo distributed Wednesday says.

The task force of 10 editors and publishers is to review newsroom strategies over the next several months, beginning with “deep interviews with all McClatchy editors over the next two weeks.” The team’s work is to be completed in time for 2011 planning.

The task force will be chaired by Anders Gyllenhaal, executive editor of The Miami Herald (formerly of The News & Observer in Raleigh); and include Rick Thames, executive editor of The Charlotte Observer; Melanie Sill, executive editor of The Sacramento Bee (also a former N&O executive editor);  Stan Tiner, executive editor of the Sun Herald in Biloxi, Mississippi; Pat Dougherty, executive editor of the Anchorage Daily News; Mark Zieman, publisher of The Kansas City Star; Mi-Ai Parrish, publisher of The Idaho Statesman; Eric Johnston, publisher of The Modesto Bee; Brian Kirlik, vice president for affiliate services at McClatchy Interactive (based in Raleigh); and Washington bureau chief John Walcott.

McClatchyNext is a blog that calls itself “a shared discussion for McClatchy journalists and others to talk about the way ahead for journalism, news companies and people who care about them” started by former VP for News Howard Weaver.

Here’s a piece of a discussion about top-down vs. bottom-up management styles from McClatchyNext:

“McClatchy is looking for a new way to do business and all the answers are already here, in house, waiting to be utilized to their fullest.  By tweaking management styles to a bottom-up approach and looking to the people in the field, doing the work, we will find the answers we need to be an even better company and be leaders in the newspaper industry of tomorrow.”

“People in the field, doing the work” — like publishers and editors.

McClatchy’s Pruitt: online ad model working

Wednesday, February 10th, 2010

McClatchy CEO Gary Pruitt said Tuesday that deriving online revenue from advertising is working just fine and there’s no reason to move toward paywalls, according to Editor & Publisher’s account of the speech.

Pruitt gave the keynote address at the Borrell Associates Local Online Advertising Conference in New York City.

Pruitt is also OK with aggregators like Google and Yahoo, because they send plenty of traffic — 20 percent, he said — to McClatchy newspapers’ sites.

In fact, McClatchy credits its success in building online revenue to its alignments with several different Internet players including Yahoo, Cars.com and CareerBuilder,” E&P says. “Pruitt told the Borrell conference that online revenue in 2009 accounted for 16 percent of total revenue — up from 11 percent in 2008.”

“We are very comfortable with free content supported by advertising,” Pruitt said. “We don’t view it as fatally flawed. That said, if we could make ad revenue with paid products we would.”